The reasons to invest in Apple Computer.
- Great product line and growing - ipod, iTunes, iMacs and list goes on
- Strong brand
- Good demand in market place for its products - sales growth in excess of 30%
- High caliber management team - read Steve Jobs
- Stock price on an upswing
- Good financials - profit margins, debt ratio etc
I am violating one of my risk management rules of selling naked put options. But what the heck some time you have to take chances in life and this one seems like a safer bet. Time will tell :)